Search Engine Optimization

Search Engine Optimization​

Job Summary: 

We are on the lookout for a creative and skilled SEO Specialist to become an integral part of our team. The chosen candidate will play a pivotal role in enhancing our online visibility and driving organic traffic to our digital platforms. With a deep understanding of SEO principles, exceptional analytical skills, and a flair for strategic thinking, you will be responsible for optimizing our website and content to achieve superior search engine rankings.

Key Responsibilities:

  • Strategize with Marketing teams, Analytics, and Senior Management teams to recommend strategies that drive SEO growth.  
  • Define SEO success metrics, develop and manage high-quality reporting, and communicate performance and insights that show progress toward program KPIs involving customer data 
  • Develop and execute long-term roadmaps and customer-centric content strategies in alignment with brand priorities and development cycles. 
  • Participate in and report findings of comprehensive Website Audits and Competitive Search Analysis 
  • Lead monthly and seasonal analysis and review of all owned campaigns 
  • Remain up to date on the latest industry trends, guidelines, and search algorithm changes 
  • Understand complex business capabilities and partner with tech partners to define technical requirements and business needs 
  • Developing and executing ROI-driven SEO campaigns 
  • Conduct keyword research to guide content teams 
  • Review technical SEO issues and recommend fixes 
  • Collect data and report on traffic, rankings, and other SEO aspects 
  • Keep abreast of SEO and integrated marketing trends 

Requirements:

  • Proven experience as SEO Manager for 2-5 years. 
  • Proven experience in developing and executing ROI-driven SEO campaigns 
  • Understanding of the B2C, B2B marketing space and DTC process 
  • Knowledge of standard and current SEO practices 
  • Knowledge of HTML/CSS 
  • Experience with SEO reporting 
  • Familiarity with relevant tools (e.g., Conductor, Screaming Frog, Hrefs, MOZ) and web analytics tools (e.g., Google Analytics, WebTrends) 
  • Excellent communication skills Strong organizational and leadership skills Analytical mindset with numerical aptitude 

If you possess a passion for staying ahead in the ever-evolving world of SEO and are adept at translating that passion into tangible online success, we encourage you to apply. Join our team and contribute your expertise to amplify our brand’s digital footprint.

Application Process:

To apply for the position of Search Engine Optimization, please send your resume, cover letter, and relevant work samples to [email protected] 

We look forward to reviewing your application and potentially welcoming you to our team of talented developers.

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